Chapter

Product Variety and Brand Portfolios Strategies in the Hotel Business

2008 - Firenze University Press
ID: 2304699
DOI: 10.1400/96204

Is part of

Proceedings of the 11th Toulon-Verona international conference on quality in services : higher education, health care, local government, tourism, banking : University of Florence, Dipartimento di scienze aziendali, 4-5 September 2008. - ( Proceedings e report ; 44)